Fitspiration: Joana Pinon, Entrepreneur, Gym owner.

7 July 2014
Category Fitspirations
7 July 2014, Comments 0

Some people think that being in the health and fitness industry automatically means that you are healthy and fit. On the contrary I’ve met a lot of people who have proven that it’s not a prerequisite, and they’re usually upper management. No offence to the managers I know, but it’s the nature of the job. Less time in the gym and more time in the board room, planning and managing. For us, in 360 Fitness Club, we knew that we wanted to be different.

We believe that leadership means being someone that your personnel can emulate. Someone they can look up to and someone who can inspire to aspire. It starts from us leaders and Joana knows this. Here’s the story of her initial struggles and how she found inspiration through fitness.

jopi b&f

Joana before and 2 years after consistently working out.

1. What was the moment when you realized that you had to start working out or being physically active? What was your weight then and health state?

I’d been physically active as a kid and had been working out at the gym on and off since i was 13 and consistently since i was 17:) When i started working, i would eat more and stop exercising when i was stressed. that became a habit. I would gain 5 lbs and then lose it when the stress is gone. until there came a point when  i started to gain weight and keep it on. from 105 after college to 110 to 115 and then to 128 my career high! (Leaving the corporate world and Start up stress haha) I knew then I had to manage stress or work better and not let it affect my health

2. Describe the first few days and weeks of your exercise and/or diet programming. Did you have a hard time adjusting or was it easy? If it was hard, how did you get through it?

I didn’t really call it “diet” I just shifted to healthier food options which i can sustain i.e. brown rice wheat bread, more chicken fish less pork, less fastfood. but desserts i really really need them! haha!but i’ll really give the credit to the type of workouts we did at 360. (No bias) i came from a traditional gym and was mostly doing cardio classes and the weight loss or toning effect  weren’t there for me anymore. they weren’t enough. Plus it was hard to maintain when i didn’t have time to work out because of work ( i had to allocate usually two hours for classes) at 360, the 15 to 30 min workouts coaches would give me allowed me to sustain the workouts. Plus i really felt the difference–build more muscles and burn more. It was hard to shift from traditional machine or cardio based workouts to a more functional strength based training at first! I remember my first posterior chain workout, my back was so weak at the time, coach martin had to walk me home after the workout because i was so dizzy! I wanted to puke and my back hurt like hell the next day. At the time, I pushed on because I didn’t want to be someone who would let stress win over health. plus at the time i felt like i loved myself a little less because i didn’t feel good and i thought i didn’t look good. i didn’t want to be that person anymore. That motivated me.


3. Describe your current diet or eating habits and/or exercise program. Is it difficult to maintain?

I’ve been training with coach Dex for more than 2 years now and i do yoga regularly. It’s not hard to maintain anymore because because i have learned to give equal importance to work and health so i make it a point to mark my calendar for workouts just as i’d do for meetings:) diet, i eat what i want haha. Still have to improve that some more, eat more of the good food and less of the bad food. I also have to give credit to coach dex, he really taught me a lot to help me build and sustain my good exercise habits not only by giving me exercises that really fit me and my goals, but also by teaching me valuable lessons like (ie you can’t out train a bad diet, compare against your own progress, you have your off season it’s ok you’re busy but just get back on track, and a lot more)


4. What’s your current weight now? How do you feel about your physical fitness and health now compare to before?


I’m now at 114 lbs. not much lost in lbs if you think about it but so much gained in terms of strength, endurance, confidence haha

5. What’s the best thing about being fit and healthy?

You can do more, be more, serve more.  You are a happier being and will be a better boss wife sister friend daughter.:)


Joana and her husband Ken

6. Do you have any tips for people who are about to start exercising or fixing their eating habits?

i guess really find a deeper understanding of why you want to do it for yourself. A Weight loss goal is a usual entry point but try to find what will keep you in. The higher motivation will keep you going when you’re not satisfied with your weight loss, when you’re having difficulties with the workout, or when you want to go on a food or drinking binge

Got any Fitspiration stories that you want to share with us? Email us at and we just might feature it here in the site.

Disclaimer: This feature is not meant to promote any product, diet, or exercise program. It is to promote healthy and active living as well as healthy choices. All products mentioned are the choices made by the people featured and do not necessarily reflect the views of this blog.

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